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K

Katharina Maria Hofer

Johannes Kepler University of Linz (AT)ORCID 0000-0002-3859-7477

h-index

11

Publications

24

Citations

428

i10-index

11

Impact (2-yr)

9.20

Citations per year

Research Areas

International Business and FDI Innovation and Knowledge Management Consumer Behavior in Brand Consumption and Identification Customer Service Quality and Loyalty Corporate Social Responsibility Reporting

Affiliations

Johannes Kepler University of Linz

AT · 2010–2025

Private Pädagogische Hochschule der Diözese Linz

AT · 2012–2012

Top Publications

Visual communication strategies for reaching low-literacy farming populations with extension messages

International Journal of Agriculture Extension and Social Development20240 citations