Scinovex
Social Sciences → Psychology → Social Psychology

Color perception and design

This cluster of papers explores the intersection of color psychology, Kansei engineering, and product design, focusing on how color influences cognitive performance, emotional responses, and user satisfaction. It delves into topics such as color preferences, affective design, and the impact of color on consumer behavior and product appeal.

82.4K works worldwide562.5K citations
Color PsychologyKansei EngineeringProduct DesignEmotionAffective DesignUser SatisfactionConsumer PreferencesCognitive PerformanceColor HarmonyAesthetic Intelligence

Journals publishing in this area

1Vision Research cover
Vision Research
ISSN 0042-69891,143 articles in this topic
284h-index
2
291h-index
3
The American Journal of Psychology
ISSN 0002-9556423 articles in this topic
345h-index
4Building and Environment cover
Building and Environment
ISSN 0360-1323289 articles in this topic
257h-index
5
Psychological Review
ISSN 0033-295X151 articles in this topic
515h-index
6Journal of Consumer Research cover
Journal of Consumer Research
ISSN 0093-530190 articles in this topic
388h-index