Social Sciences → Psychology → Social Psychology
Color perception and design
This cluster of papers explores the intersection of color psychology, Kansei engineering, and product design, focusing on how color influences cognitive performance, emotional responses, and user satisfaction. It delves into topics such as color preferences, affective design, and the impact of color on consumer behavior and product appeal.
82.4K works worldwide562.5K citations
Color PsychologyKansei EngineeringProduct DesignEmotionAffective DesignUser SatisfactionConsumer PreferencesCognitive PerformanceColor HarmonyAesthetic Intelligence
Journals publishing in this area
2
Journal of Experimental Psychology Human Perception & Performance
Journal of Experimental Psychology Human Perception & Performance
ISSN 0096-1523538 articles in this topic
291h-index
3.82Impact
7.8KArticles
508.9KCitations

