articleTop 1% cited
Green and competitive
Journal of Business Research · 2003 · Vol. 56(8) · pp. 657–671
Devashish Pujari✉(McMaster University)Gillian Wright(Liverpool John Moores University)Ken Peattie(Cardiff University)
Environmental Sustainability in BusinessSustainable Supply Chain ManagementSustainable Industrial EcologyExtant taxonNew product developmentCompetitive advantageOrder (exchange)Porter hypothesisProduct (mathematics)MarketingBusinessTest (biology)Perception
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941
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88.58
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References
A Paradigm for Developing Better Measures of Marketing Constructs
Journal of Marketing Research · 1979 · 12,682 citations
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